Learn What I Believe
Have you ever felt like you really really want something and it’s crazy awesome and you would totally buy it… if it wasn’t sooooo expensive? Price is often the one thing that stops people from clicking that “add to cart” button. And it …Continue reading
A lot of people struggle with marketing a boring product. Don’t be one of them. It’s not about creating exciting content about tax filing, hair loss or maritime law. It’s about exciting your target audience. You see, people don’t …Continue reading
The goal with using social proof is to influence your reader in ways that copy simply can’t. It’s one thing for me to say that I’m awesome and my company rocks balls. But it’s a whole other story when someone like Joel Bauer says …Continue reading
As you'll be aware by now, I'm a huge fan of lifelong learning. Because I believe that if you're not learning, then you're not growing. You'll be stagnant. Never moving forward. Never improving. And never growing. As the saying goes, …Continue reading
Have you ever abandoned an email account because it’s just too full of mail you have no interest in opening, let alone reading? You are not alone. From automatic email notifications from social networks, newsletters, random forwarded …Continue reading
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