Instagram is one of the top social media sites in the world. Accounts and profiles come from all walks of life. Whether you’re a celebrity, a blogger, or just a normal citizen trying to keep up with your friends, you’re sure to own an Instagram account. But have you ever wondered how accounts get verification? Do you ever notice the little blue tick next to a celebrity or influencer’s Instagram handles? It shows that it is in fact their genuine account and not a fake or bot account. Now your next question would be how did they get those verified blue ticks?
Why Is It Important To Be Verified On Instagram
Note that the blue tick on your account is not just for vanity purposes. Once you start building a following, it’s very normal that you get a ton of imposters, scammers and people trying to perform identity theft by imitating you. With your verified blue tick, people will know that it’s your official account.
Additionally, if you were to comment on somebody else’s Instagram post, your post together with all of the other verified accounts will always appear on top, so it gets you more visibility when you do so as long as you engage with other pages. Also if you are looking at somebody else’s story, they will also be able to see that a verified account has actually seen their story. So the odds of somebody looking at your profile and visits to your profile will also dramatically increase.
Other perks include if your account gets hacked and somehow the hacker manages to delete all your posts, once you have a verified account you’ll be able to escalate this to actual help from Instagram’s support team and they will be able to help recover your account.

Criterias On How To Get Verified
1. Authenticity
The verification process may become a lengthy one. Instagram basically needs to verify that you’re an authentic person and not just a bot or spam account. To get started, you basically have to go to your settings tab on Instagram and click on the option “Request Verification”. You will also notice that you can apply for verification once every 30 days even if you don’t get verified the first time around. The three things they will ask from you are your details, category for your account, and a photo of your I.D. to make sure that you’re a real person.
2. Uniqueness
Make sure that the posts that you upload aren’t just constant reposts of viral videos, but instead having some sort of original content that isn’t found anywhere else. In order to secure this requirement, it is crucial to understand what’s proven to be viral and not just blatantly downloading an image off an Internet browser and uploading it onto your account. One of the things you wanna do is to add value to your followers.
2. Notability
In their eyes, notability really means whether you are well known or whether you are in news publications. There is a strategy where in their eyes you will be 100% notable, and that is to get yourself published on news outlets by doing P.R. One of the things that most people do is the old school way, which is to get it publicist and then having the publicist get you on CNBC, ABC, FOX News, etc. It’s crucial that you make sure your content is being published on other people’s platforms and on different press releases and submissions.
There is another method that is proven to be a whole lot cheaper and will 100% get you verified, and that’s by being a published author. You’d be surprised, an author is up there if not above all those other professions in the eyes of society. Apparently, once you are a published author, all of a sudden it looks as though you’ve made it and you’re some sort of celebrity in the eyes of many.
Get started on how you can get your Instagram account verified with these 3 criterias and discover how you can become a published author by clicking here. Let me know what you think in the comments!